A wrapped work truck is the only ad you buy once and run for five years, 24 hours a day, parked or moving. But only if people can read it — and most can't read most wraps.
The six-second rule
At a light, a driver gives your truck about six seconds. That's a name, a trade, and a phone number or web address — readable at fifty feet. Every extra bullet point steals contrast from the three things that generate the call. We design wraps from across the street, not from the desk.
Full wrap, partial, or lettering?
Full wraps own the road and hide fleet-paint mismatches. Partial wraps put color where eyes land (tail, hood, rockers) at a lower spend. Cut lettering on a clean truck is the budget move that still looks deliberate. The right answer is usually the one you can roll out across every vehicle, consistently.
Fleet consistency is the multiplier
One sharp van is a nice truck. Five identical ones are a company. We keep your panel files, colors, and layout notes on record so van number six matches van number one — even if it's a different model year.
Trailers and workboats too
Trailers are rolling billboards with the best real estate in the fleet, and workboats put your name in front of every marina slip and launch ramp. Same film science, same readability rules.
Send us your logo and your fleet list — we'll come back with a layout you can read from across the lot and a price per vehicle you can plan around.